Usability Engineering: Intro to usability, usability 101, usability best practices, usability tips and tricks
Usability Engineering Tips and Tricks for Beginners
Usability is commonly thought of as the art and science of making things easy to use. What is behind the science of usability? How do we know when something is easy, easy to learn and satisfying? Why is usability so important for any product, website, software or web application (including Rich Internet Applications)?
Usability involves a methodology, an approach and a set of techniques. Products that harness the secrets of usability engineering are better positioned for success. Why is this? What happens when product management includes usability, and what happens when usability is brushed over?.
Join us as we explore the topic of usability, explaining the fundamentals of what usability is, why it’s important and how you can benefit from it. In this seminar we will share proven tricks from Cognitive Science and tested tips from the “usability trenches” for making products easy to use.
We will look at case studies and hard data on usability and its role in product management and development culture.
If you don’t know or think you know what usability is or if you want a simple way to explain usability to your boss or team, this seminar is for you.
- What is usability and why is it so important?
- What happens when you design websites, software and products that people love?; What happens when you don’t?
- 5 proven design tricks from Cognitive Science
- 5 tested tips for making products easy to use
- Q & A
Who should attend:
Introductory level; for people new to usability; designers or managers of products, websites or software applications.
What You Get:
- Unlimited Archive Access
- PDF Notes (PPT)
- Access to Trainer with any questions
Frank Spillers, MS (Chief Experience Officer)
Frank Spillers is a distinguished speaker, author and internationally respected Senior UX practitioner and UX Master Trainer. He is an expert in improving the design and usability of large scale websites, web applications, desktop and mobile apps. Frank has successfully applied 20 years of advanced knowledge of Usability Engineering skills and User Centered Design methodology in Fortune 500 and corporate environments globally.
A recognized subject matter expert by the U.S. Department of Labor, he has developed new usability techniques for understanding user needs, assessing user experience and conducting rapid design prototyping. Recently, he has contributed ground-breaking research on the impact of design and emotion. His current work has been profiled in leading industry publications including The Handbook of Task Analysis for Human Computer Interaction, MarketingSherpa's Landing Page Handbook and the book-- The Persona Lifecycle.
Before founding Experience Dynamics in 2001, Frank managed usability consulting for WebCriteria (now IBM Analytics) and worked with students of Dr. Donald Norman (the grandfather of User Centered Design) at Intuitive Design, a San Diego based User Centered Design consultancy. His current clients include: Microsoft, Intel, IBM, Logitech, GE, Hewlett-Packard, KeyBank, Four Seasons, Chase, Target.com and Whitepages.com. He has trained thousands of teams and individuals in usability and User Centered Design techniques in private as well as public settings.
Frank received his Master's in Cognitive Science (MS) from Birmingham University, UK in the user experience of VR with an emphasis on collaborative virtual environments.
Who’s Attending our Training?
Blue Cross Blue Shield
Capital Group Companies
Providence Health System
Research In Motion
State Farm Insurance
State of Michigan
State of New York
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