Sumamry: Here's a 60 minute VIDEO RECORDING of a webinar from Frank Spillers, Chief Experience Officer at Experience Dynamics.
Keywords: Ecommerce usability: Ecommerce best practices; ecommerce UX; shopping cart abandonment; ecommerce social UX; mobile ecommerce; ecommerce content usability
What are known usability best practices for ecommerce? What has changed in ecommerce that you should be looking at? How does mobile play into ecommerce? What are common issues and mistakes that impact ecommerce user experience and bottom line conversions?
Ecommerce is changing for many and stagnating for others. A decade and a half into ecommerce, and usability issues that have plagued conversions still exist. Yet new innovations are being introduced to deal with pesky issues like shopping cart abandonment or weak conversions on product pages.