Dive into UX design topic based on our years of award-winning UX consulting from Experience Dynamics, Founder and Chief Experience Officer, Frank Spillers.

A piece of our mind / our blog

WEBINAR: How UX Designers can help solve Sustainability Challenges

By Frank Spillers

on March 29, 2021 - 6:48am
How UX Designers can help solve Sustainability Challenges

When: APRIL 22nd 8:00AM PST; 11:00AM EST; 4:00 PM UTC; 8:30 PM IST 

90 MINUTES 

Cost: $4.58 (cup of coffee pricing)*

REGISTER HERE

User Experience Design is making a wider impact in business and government overall than it has in the preceding 40 years. Critical to "updating" the UX field with the global challenges facing 2020-2050, UX needs a clearly articulated role in the problem-solving puzzle of sustainability. UX Designers need a tangible role and set of tools and skills to be "useful" to addressing sustainability issues. 

Why Confusion is a Valuable Tool in UX Design

By Frank Spillers

on March 23, 2021 - 7:32am
woman confused at laptop- ux designer

Summary: Most IT professionals including UX Designers logically run away from confusion. All too often confusion is perceived as bad or the thing to avoid. Instead, confusion offers an opportunity to explore, learn, and deconstruct poor user experience, allowing designers and decision-makers to create better experiences for users. 

Confusion is how we learn

Without confusion, we would not be able to understand user behavior, problem-solving, or issues that arise with service and product experiences. TED Talks Founder, Richard Saul Wurman, and the first to get us to think about designing for understanding through information design and visualization provided the term 'Information Architecture' to explain this art form, back in 1976. He famously nailed the gift of confusion in the following phrase:

LIVE MasterClass: Getting Journey Mapping & Personas right

By Frank Spillers

on January 25, 2021 - 9:11am
people walking with covid masks- online UX event

3 hours-(group activities, 1:1 access to Frank Spillers)

DATE/TIME:  February 24th 2021 at 2:00 PM UTC; 6:30 PM IST; 6:00 AM PST; 9:00 AM EST

Format: Zoom

Agenda:

Core to UX research and UX design is understanding who you are designing for and why you are supporting them. In this live Zoom MasterClass, Frank Spillers will cover the topic of Journey Mapping and Personas: "Getting Journey Mapping & Personas right- tested tips and techniques on how to better design and deliver these vital deliverables". Journey Maps and Personas sit underneath all product and service UX design. How you create them and how you use them determines your success levels with evidence-based UX decisions.

Ethics for UX Design crash course 

By Frank Spillers

on January 15, 2021 - 4:03am

As we move into a new AI-enabled world, the role and decisions of User Experience designers become increasingly important. User Experience Design is at a crossroads with emerging technology, IT business models, and societal trends and needs. Human-centered Design and user advocacy are being challenged by algorithm-driven and manipulative interfaces (think social media) as well as business, and technology models that clash with user control and civil rights. New strategies are required for us to reduce bad, unethical, and embarrassing user experiences.  

In this webinar, we will explore what causes ethical issues in UX, how to turn this around and start practicing 'UX with Ethics' in our day-to-day work. This webinar aims to provide practical understanding, tips, and techniques to help you educate your team (a copy of the PPT will be made available) as well as to take a more influential role in your organization or design decision making role.  

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